Facebook to Acquire Snaptu Communication Application

JasonB 03/20/2011 0

Snaptu, a cell phone platform application, is set to join Rel8tion (real estate) and Beluga (group messaging), as being owned by the social networking site Facebook.

Snaptu, which is based in Israel, announced their intentions to join Facebook on their website, and has actually already done business with Facebook when it previously developed ways for feature phone users to get to their Facebook accounts using their phones instead of a computer. Snaptu gives users ways to use special communications interfaces to connect to sites such as Twitter, LinkedIn and Picasa. This is somewhat similar to the way that the Apple iPhone has done it.

Created in 2007, Snaptu set out with a plan to help the mobile phone users who didn’t have smart phones. When they had major success in promoting their Facebook for Feature Phones application, that lead the way for Facebook to buy them.

Snaptu officials said that the move to join with Facebook will help them have better chances of getting their research done in a faster way and would also give them a larger footprint of opportunity world-wide.

The acquisition is expected to be completed over the next few weeks, and Snaptu users should have a seamless transition after it is owned by Facebook.


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