The Amazon Kindle 3 has a lot more in common with the iPad. Some people call Kindle 3 to have an iPaddish persona. Whether it is true or not, let’s take a look at it.
Last time, it was revealed that Apple sold almost 3 million units of the iPad. The number is still expected to increase in the coming few years. However, Amazon Kindle series is also expected to reach 6 million sales points by 2012. How did this happen?
According to marketing research firm: Yankee Group Inc, for Kindle, it all started on a luck streak. The first Kindle 1 was sold at $400 in 2007. Just under 6 hours, the sales figure started climbing up. Right now, the latest Kindle has a price tag of $140. The cheap rate has further flared the popularity campaign of the device. Even though, Amazon never ever gives exact numbers, we have a fair idea about their sales.
At $500, the iPad offers features that are “almost” identical to one of those Kindles. Apple’s own book store is an arch rival against that of Kindle’s. Plus, the iPad offers 10 inches of an awe inspiring visuals and readers are automatically compelled to stick their eyeballs to those glossy screens.
However, price is a driving factor. Why would an average customer (who doesn’t know a lot about the iPad and Kindle’s specs) go for an iPad? He’s getting the same amount of convenience through the Kindle 3 or whatever, so the deal seems fair to him.
This is where Yankee Inc. states that the Kindle 3 holds 40% of the market share against the iPad! Interesting isn’t it? As an iPad user, I do believe that it has to offer a lot more than just “convenience”. Those e-books look far better on the iPad’s screen, but hey, its your money. If you want to buy a Kindle 3, then go for it.
