Consumers would know an Apple Store even without looking at signboards. The company’s storefronts have the same simple lines as its products. They would also reflect the character of their surroundings. The company is set to open a megastore in the Grand Central Station in New York. During the construction, black curtains cover up the Apple Store.
The Grand Central Apple Store is set to open on December 9. It would feature two Genius Bars. It would employ at least 300 people. As part of its pre-launching campaign, Apple invited some members of the media to take a tour of the new store. AT&T, which is the second largest US wireless carrier, predicted that smartphone sales in the last quarter of the year would be record breaking. It would be driven by Apple’s iPhone 4S.
Apple also opened a store in the Pudong District, which is the second Apple Store in China. The store has a 40-foot cylinder made of glass and displays various Apple products. In San Francisco alone, there are three stores in the city. In Hong Kong, the store is built above a road. Apple’s flagship store on Fifth Avenue was renovated in August but it still remained open 24 hours a day. It has the largest staff among all the company’s stores.
